In 2018 we were approached by Beam Suntory to create an all-new concept for the duty free travel market. The focus was on American Whiskey with the aim being to drive growth in this sector. Working alongside industry champions such as Jim Beam, Makers Mark and Jack Daniels, we successfully built a concept that celebrated American Whiskey.
Highlighting the earthy materials of the production process, along with complimentary educational elements, the concept was able to stand out from other conventional alcohol displays. The design was rolled out over several airports worldwide.
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Client:
Beam Suntory
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Timeline:
2018
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Location:
Worldwide
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Posted by:
a2d architecture
